Forging Business Relationships Through Flowers
Over six years, we’ve learned that successful business gifting isn’t about perfect arrangements—it’s about mastering the delicate art of professional relationships and timing that truly matters.
How We Resolved the Corporate Gifting Challenge
In 2019, the recurring feedback from clients was: "Lovely flowers, but delivered after the meeting." We realized we weren’t just arranging blooms—we were shaping moments that could influence professional relationships.
The Timing Breakthrough We Discovered
Our progress emerged when a client faced a sudden schedule shift in 2023. Their crucial investor meeting was moved up by three hours, and they needed arrangements delivered to match. Instead of declaring it impossible, our team created what we now call "flex-timing"—floral designs that look perfect whether they arrive at 9 AM or 2 PM.
"Now we craft arrangements with several 'peak moments' throughout the day, so your flowers never look like they’re waiting around."
Our Problem-Solving Process
We developed this approach after watching too many well-intentioned gifts create awkward moments instead of meaningful connections.
The Context Discovery Phase
We learned this the hard way when a client's congratulatory arrangement arrived during a challenging restructuring announcement. Now we ask the questions that florists usually don’t: What’s happening in your business right now? What mood are we working with?
Recent example: A client wanted to celebrate a partnership, but mentioned their partner company was dealing with family tragedy. We shifted from bright celebration to thoughtful support—same partnership acknowledgment, completely different emotional approach.
The Practical Reality Check
Beautiful arrangements that nobody can maintain become awkward within days. We learned to design for actual office environments—air conditioning, varying light, busy receptionists who might forget to water.
Our "office-hardy" selections include flowers that dry gracefully rather than wilt dramatically, and arrangements that look intentional even when not perfectly maintained after a busy week.
The Follow-Through Innovation
We discovered that the real impact happens after delivery. A client noted that visitors were asking about their flowers weeks later, still looking fresh. That’s when we realized we weren’t just delivering gifts—we were sparking ongoing conversations.
Now we include subtle care notes that help the recipient keep arrangements looking professional longer, plus seasonal refresh options for clients who want to maintain that polished impression year-round.
The People Behind the Process
We’re not your typical florists, and that’s why our method works. Our backgrounds in business consulting and hospitality management taught us to view gifting as relationship strategy, not mere decoration.
Kaveri Mehta
Lead Design Curator
A former hospitality manager who noticed how flowers shape guest experiences in luxury hotels. Kaveri brings that same focus on environmental psychology to corporate spaces, understanding how floral choices influence business conversations and first impressions.
Prithvi Khandelwal
Client Relations Director
Started in business consulting before realizing that successful partnerships often hinge on thoughtful gestures that many companies miss. Prithvi specializes in timing, cultural nuances, and the subtle craft of building business relationships through meaningful gifts.
